Thursday, January 26, 2006
SAP set to launch hosted CRM
SAP set to launch hosted CRM: "
SAP CEO Henning Kagermann this week said his company is preparing a launch into the hosted CRM market. Details of the product remain vague, but Kagermann said an announcement is imminent.
Salesforce.com has a reputation of low total cost of ownership and ease of use, but what SAP has going for itself is its existing customer base.
Sheryl Kingstone,
CRM program manager, Yankee Group
'in February we will announce what SAP will do in the on-demand segment; CRM on demand,' Kagermann said during a presentation to financial analysts Wednesday at the company headquarters in Waldorf, Germany. 'We will deliver in 2006 more than we originally planned.' "
SAP CEO Henning Kagermann this week said his company is preparing a launch into the hosted CRM market. Details of the product remain vague, but Kagermann said an announcement is imminent.
Salesforce.com has a reputation of low total cost of ownership and ease of use, but what SAP has going for itself is its existing customer base.
Sheryl Kingstone,
CRM program manager, Yankee Group
'in February we will announce what SAP will do in the on-demand segment; CRM on demand,' Kagermann said during a presentation to financial analysts Wednesday at the company headquarters in Waldorf, Germany. 'We will deliver in 2006 more than we originally planned.' "
