Friday, February 03, 2006
Line56.com: Analyst: SAP On Demand CRM ''Inadequate''
Line56.com: Analyst: SAP On Demand CRM ''Inadequate'': "SAP just debuted an on demand customer relationship management (CRM) product on terms that one analyst, David Bradshaw of Ovum, finds suboptimal. Bradshaw says that the product is 'being launched far too early with an inadequate set of capabilities.'
Bradshaw explains further, saying that the product 'only has salesforce automation [SFA], and even here very few capabilities, such as account and contact management.'
SAP plans to add features on a rolling basis, not just within SFA but also extending out to marketing and services, the other two traditional components of the CRM tripod."
Bradshaw explains further, saying that the product 'only has salesforce automation [SFA], and even here very few capabilities, such as account and contact management.'
SAP plans to add features on a rolling basis, not just within SFA but also extending out to marketing and services, the other two traditional components of the CRM tripod."
