Monday, February 06, 2006

 

SAP INFO

SAP INFO: "Brewing a high-quality beer takes a lot of effort. And using IT to link the art of brewing tightly with business processes is a special challenge. If it�s mastered, beer lovers and brewers enjoy an equal measure of profit.

Krombacher Brewery in Numbers
A human being can live for about four days without drinking anything. But of course, there are no statistics about how long Germans can last without their favorite drink. In fact, a study conducted by the association of German brewers put the per capita consumption of beer in 2004 at 111.8 liters. That number makes Germany the number two beer-drinking country in the world � right behind Ireland.

Like beer itself, the Krombacher Brewery can�t be taken out of the German brewing landscape. The success of the brewery, which has a market share of about 9 percent, is based upon tradition. The brewery and its 830 employees celebrated its 200th anniversary in 2003. "

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