Thursday, June 15, 2006

 

Oracle bolsters Siebel on demand CRM through acquisition

Oracle bolsters Siebel on demand CRM through acquisition: "The deal extends Oracle's reach into on-demand CRM via its purchase of Siebel. Before it was acquired by Oracle, Siebel purchased Ineto in early 2004 and launched Contact On Demand, its hosted customer service application.
Telephony@Work is already the underlying telephony platform for Siebel's Contact On Demand application and -- over time and phased release cycles -- Oracle will capitalize on the platform across all the Oracle, Siebel and PeopleSoft CRM applications, according to a prepared FAQ document on the Oracle Web site. The entire customer lifecycle -- from a customer's initiating communication (phone call, email, Web callback, IVR self-service) to the logging of the activity in the CRM system -- is planned to be delivered through Oracle's CRM suite of applications, which includes on-premise Siebel CRM, Siebel CRM On Demand, Siebel Contact On Demand, Oracle E-Business Suite, PeopleSoft Enterprise, and Oracle Business Intelligence Suite. "

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